- Change Is Hard
That's one key reason companies have not taken advantage of RFID technology to nearly the extent possible.
- For Some Retailers, the Strategy Is Clear—But Can They Execute?
Making shopping in stores as easy as shopping online sounds great, but delivering the experience to customers is a lot more difficult than journalists may think.
- Learning from Target
The retailer, which has embraced RFID as a core of its omnichannel strategy, is setting traffic and sales records, while laggards struggle to develop a coherent strategy for retailing in the 21st century.
- Retail Digital Transformation Guide
RFID Journal's new white paper explains what digital transformation means for retailers and how to do it right.
- Why More Retailers Haven't Invested in RFID
Is it that they don't understand the value of the technology, are afraid to take risks, or have other priorities?
- Déjà Vu at NRF's Big Show 2018
As in years past, exhibitors were touting solutions that require retailers to adopt RFID before they will be effective.
- Some Defense and Aerospace Companies Are Becoming Serious About RFID
The level of engagement at last week's RFID in Aerospace and Defense event was high, which is a good sign.
- Delta's $2 Million Gift to the Auburn RFID Lab
Some companies want to implement RFID on the cheap, while others, such as Delta Air Lines, realize how powerful the technology is and want to get it right.
- Leading Indicators of RFID Trends
More apparel manufacturers, bar-code resellers and investors are signing up for RFID Journal's electronic newsletters. Here's what that means for the industry.
- Where the Money Is in RFID
Investing in radio frequency identification is not just about cutting costs and improving efficiencies. It's also about boosting topline revenue.
- What Business Is Your Company Really In?
Most companies get this wrong and certainly most RFID solution providers get it wrong.
- Technology Is the Key to Retail's Future
RFID and other technologies will determine who will dominate as the online and brick-and-mortar worlds merge.
- Observations from NRF's Big Show, Part 1
The event showed how RFID technology providers are moving toward building more complete solutions.
- New RFID Journal Awards
We have revised the categories to better reflect the current trends in RFID deployments.
- The Network Effect
Companies that have adopted radio frequency identification want to get everyone—including their competitors—on board.