Who Provides RFID Technology to Disney?

By RFID Journal

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Ask The ExpertsWho Provides RFID Technology to Disney?
RFID Journal Staff asked 9 years ago

Has the company's vendors ever been revealed?

—Name withheld


Disney has not revealed the RFID vendors with which it has worked to create its MagicBands (see MagicBands Bring Convenience, New Services to Walt Disney World). For its costume-tracking deployment, the company has revealed only that it was using Fujitsu Frontech North America's WT-A611 passive EPC Gen 2 ultrahigh-frequency (UHF) RFID tags (see RFID Helps Disney Employees Get Into Character).

—Mark Roberti, Founder and Editor, RFID Journal

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