What Is the Status of RFID Adoption at FMCG Retail Companies?

By RFID Journal

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Ask The ExpertsWhat Is the Status of RFID Adoption at FMCG Retail Companies?
RFID Journal Staff asked 8 years ago

Has there been a lot happening in the fast-moving consumer goods sector?

—Name withheld


In truth, not much has been much happening in that sector. While early adopters, such as Walmart, proved that there was a benefit to retailers in deploying the technology, consumer products manufacturers did not see much advantage in tagging cases and pallets. But I think that as adoption ramps up in retail, electronics and other sectors in which the value of the goods are higher and the stock-keeping units (SKUs) are more complex, retailers will revisit the use of RFID for consumer products. Last year, in fact, I spoke with an RFID professional from a major U.S.-based CPG firm, at an RFID event for apparel retailers. I asked what he was doing there, and he said: “We know this [RFID adoption in retail] is going to come back around to us.”

—Mark Roberti, Founder and Editor, RFID Journal

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