How Can a Company Market New Technology?

By RFID Journal

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Ask The ExpertsHow Can a Company Market New Technology?
RFID Journal Staff asked 9 years ago

There is a publication that details a low-cost solution of RFID in denture and dental appliance identification. What is the best way to market this system?

—Name withheld


I would suggest that you send information about it to You might also consider issuing a press release to trade publications read by dentists, and post it on the Internet via a press release distribution site, such as PR Web.

—Mark Roberti, Founder and Editor, RFID Journal

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