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RFID Journal LIVE! Europe 2010 Report

RFID Journal held its sixth annual European conference and exhibition in November, in Darmstadt, Germany. View the speaker presentations from the event.
Nov 29, 2010—Businesses across Europe are employing radio frequency identification to improve their manufacturing, supply chain and retail operations. RFID Journal LIVE! Europe 2010, held on Nov. 2-4, in Darmstadt, Germany, showcased real-world end-user applications in those industries, and educated attendees regarding how they can use RFID to reduce costs and improve sales.

More than 175 professionals attended this year's conference and exhibition, which explored new applications for RFID, the benefits they deliver and how to overcome implementation challenges. The event offered three industry-specific conference tracks (Manufacturing/Operations, Retail and Supply Chain/Logistics) showing how to leverage RFID to deliver business benefits, as well as the RFID Journal University preconference, and an RTLS for Manufacturing workshop. In addition, RFID vendors displayed their latest technology products and offered live technology demonstrations on the exhibition floor.



Recordings from some of the presentations are now posted in RFID Journal's online video library, and PDFs of the slides used are also available. Not all speakers have granted permission to have their presentations archived, but as more presentations become available, they will be added below. Due to the large size of some files, it may take a minute or two to download each PDF. Speakers own the copyrights to these presentations, and no materials should be used without their permission.

Opening Keynote
Airbus Reveals the Benefits of an Enterprise Approach to RFID
Airbus, the 2008 RFID Journal Award winner for best implementation (see Profits in Motion), has been pioneering best practices in the adoption of RFID by deploying the technology as "business radar" across all aspects of its business, including supply chain logistics, transportation, manufacturing and aircraft in-flight operations. This approach, which leverages a passive and active RFID reader infrastructure for multiple applications operating on a common software platform, has yielded significant benefits. The head of the company's RFID program explained some ways in which Airbus leverages its RFID "business radar," as well as some of the benefits the technology helps to deliver.
Speaker: Paul-Antoine Calandreau, flyable RFID project leader,
Airbus Resource Planning—OCR, Airbus
View the Video | Download the PDF
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