Home Internet of Things Aerospace Apparel Energy Defense Health Care Logistics Manufacturing Retail

Access This Premium Content

Options To Access This Article:

What Subscribers Are Saying

  • "Probably the best investment I've ever made."
    Steve Meizlish, President & CEO, MeizCorp Services, Inc.
  • "I have found that RFID Journal provides an objective viewpoint of RFID. It you are looking for a resource that provides insights as to the application and implications of deploying RFID, RFID Journal will meet your needs, It gives you a broad perspective of RFID, beyond the retail supply chain."
    Mike O'Shea, Director of Corporate AutoID/RFID Strategies & Technologies, Kimberly-Clark Corp.
  • "No other source provides the consistent value-added insight that Mark Robert and his staff do. In a world dominated by press release after press release, RFID Journal is developing as the one place to go to make the most sense out of the present and future of RFID in commerce."
    Bob Hurley, Project Leader for RFID, Bayer HealthCare's Consumer Care Division
  • "RFID Journal is the one go-to source for information on the latest in RFID technology."
    Bruce Keim, Director, Hewlett-Packard
  • "RFID Journal is the only source I need to keep up to the minute with the happenings in the RFID world."
    Blair Hawley, VP of Supply Chain, Remington Products Company

RFID Journal LIVE! 2008 Report

More than 3,300 attendees from around the world gathered in Las Vegas to attend RFID Journal's sixth annual RFID Journal LIVE! conference and exhibition in April. View the presentations from the event.
May 19, 2008RFID Journal LIVE! 2008, RFID Journal's sixth annual conference and exhibition, was held April 16-18 at The Venetian hotel in Las Vegas. LIVE! 2008 marked the company's largest RFID event to date, with more than 3,300 attendees gathered at the conference. Speaker presentations and videos from the event are now available—see the final page of this story for downloading instructions.

The conference commenced with general-session presentations from Gregory L. Johnston, executive VP of Wal-Mart's Sam's Club subsidiary, and Anush Kumar, senior product director of Microsoft. The event also featured keynote speeches from Bob McDonald, chief operating officer of Procter & Gamble (P&G), and Ray Martino, chief technology officer of Motorola's Enterprise Mobility division. (See Sam's Club, P&G Discuss Sharing RFID's Value).

Bob McDonald, COO of Procter & Gamble, delivered a keynote speech at this year's RFID Journal LIVE! conference.

Wal-Mart was among the early adopters to use Electronic Product Codes (EPCs) to improve on-shelf availability and reduce supply chain costs, and the retailer is now taking steps to implement the technology at its Sam's Club locations across the United States. In his opening speech, Johnston discussed how Sam's Club is using RFID technology in its operations.

Explaining the differences in applications between Sam’s Clubs with different formats, Johnston said he believes the retailer and its suppliers will all profit from RFID implementation. Though he noted that Sam's Club considers its RFID mandate plans (see Sam's Club Tells Suppliers to Tag or Pay) to be reasonable, he also acknowledged and thanked the many suppliers in attendance at the event. "We ask a lot of our suppliers, and you deliver a lot," Johnston said, adding that RFID "will bring a benefit to all of us."

More than 170 exhibitors and live demonstrations of real-world applications filled the event's exhibit hall.

Kumar offered a presentation exploring how high-performing companies are looking to connect their internal departments, support networks and improve demand and supply chains. By reducing the cost and complexity of infrastructure plumbing for real-time applications, Microsoft and its partners are enabling mass adoption of RFID, service-oriented architecture (SOA) and business-to-business solutions by developing systems enabling users to gain productivity and business efficiencies with integrated real-time information in day-to-day business processes.

Microsoft announced at the show that it has entered into beta testing on a version of its BizTalk RFID middleware built to run on mobile RFID readers. Kumar joined with RFID solutions providers Xterprise and S3Edge to describe the process of testing the beta software with customers.
To continue reading this article, please log in or choose a purchase option.

Option 1: Become a Premium Member.

One-year subscription, unlimited access to Premium Content: $189

Gain access to all of our premium content and receive 10% off RFID Reports and RFID Events!

Option 2: Purchase access to this specific article.

This article contains 3,592 words and 5 pages. Purchase Price: $19.99

Upgrade now, and you'll get immediate access to:

  • Case Studies

    Our in-dept case-study articles show you, step by step, how early adopters assessed the business case for an application, piloted it and rolled out the technology.

    Free Sample: How Cognizant Cut Costs by Deploying RFID to Track IT Assets

  • Best Practices

    The best way to avoid pitfalls is to know what best practices early adopters have already established. Our best practices have helped hundreds of companies do just that.

  • How-To Articles

    Don’t waste time trying to figure out how to RFID-enable a forklift, or deciding whether to use fixed or mobile readers. Our how-to articles provide practical advice and reliable answers to many implementation questions.

  • Features

    These informative articles focus on adoption issues, standards and other important trends in the RFID industry.

    Free Sample: Europe Is Rolling Out RFID

  • Magazine Articles

    All RFID Journal Premium Subscribers receive our bimonthly RFID Journal print magazine at no extra cost, and also have access to the complete online archive of magazine articles from past years.

Become a member today!

RFID Journal LIVE! RFID in Health Care LIVE! LatAm LIVE! Brasil LIVE! Europe RFID Connect Virtual Events RFID Journal Awards Webinars Presentations