Granada La Palma SCA, located in the Granada province in the southeast of Spain, produces and sells fresh fruits and vegetables, and claims to be the world's largest producer of cherry tomatoes. The cooperative comprises a group of more than 600 professional farmers, and its main markets are in the United Kingdom, France, Germany and Scandinavian countries, as well as in Spain.
The company's key corporate mission is to deliver a steady supply of fresh fruits and vegetables to customers, which requires having a good handle on product inventory and supply chain processes. To better manage its cherry tomato products, Granada La Palma deployed an RFID inventory-management solution in September 2013 known as Fruttec, from Ériddes Informática Industrial, also based in Spain.
"The bar-code system produced frequent human errors," Rodriguez states. "Operating costs were high, because each batch of fruit needed a different bar-code label." In addition, damage to the labels due to the working environment caused read errors.
The RFID solution tracks the cherry tomatoes from the cold warehouse where they are temporarily stored, to the production line where they are sorted and packaged for customers. Finally, it monitors tomatoes' movement to the logistics area, where they await shipment to customers.
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