Vertical Focus

Cultivating RFID

by Jennifer Zaino | Aug 26, 2014 | Vertical Focus

Horticultural firms achieve benefits from tracking returnable transport items, while nurseries, governments and researchers develop business cases for monitoring individual plants.

Managing Medical Devices

by Jennifer Zaino | Apr 25, 2014 | Vertical Focus

RFID can help manufacturers of surgical implants, instruments and other items meet a new FDA mandate, improve internal operations and boost customer satisfaction.

Mining Companies Dig Deeper Into RFID

by Jennifer Zaino | Feb 19, 2014 | Vertical Focus

Leveraging an RFID infrastructure can improve productivity and enhance worker safety.

RFID Takes a Back Seat When It Comes to Electronic Pedigrees

by Jennifer Zaino | Dec 13, 2013 | Vertical Focus

Data Matrix bar codes will be used to identify prescription drugs, to thwart counter­feiting in the pharmaceutical supply chain.

The New ‘It’ Tool for Branding Products and Services

by Jennifer Zaino | Oct 14, 2013 | Vertical Focus

Companies are turning to RFID to engage consumers via social media and interactive ads and promotions.

Building a Case for Tracking Construction Materials

by Mary Catherine O\'Connor | Aug 16, 2013 | Vertical Focus

Increasingly, contractors are using RFID to improve safety and security on job sites. But interest lags when it comes to tagging supplies for authentication, though counter­feiting is an industrywide problem.

Farmers Learn to Milk RFID

by Jennifer Zaino | Jun 17, 2013 | Vertical Focus

The technology is slowly gaining traction as a way to identify cattle, deer and other livestock for disease management and prevention. But without government mandates, it will likely take other business benefits to spur adoption.

Benefits Fuel RFID Deployments

by Jennifer Zaino | Apr 15, 2013 | Vertical Focus

Oil and gas companies are adopting radio frequency identification technology to better manage assets and inventory, improve drilling and maintenance operations, and protect workers in dangerous environments. But industry experts say they're missing out on a powerful application.

Car Makers Steer Toward RFID

by Jennifer Zaino | Feb 19, 2013 | Vertical Focus

Manufacturing benefits drive adoption, and down the road, supply-chain standards could accelerate the ride.