Carnival 4.0 Enters the Sambadrome

By Edson Perin

Expanding the experience of connected revelers is among the goals of the Rosas de Ouro samba school and GS1 Brasil, which have partnered for an unprecedented high-tech project.

  • TAGS

Much has been said about Industry 4.0 for a long time, especially in Brazil, one of the pioneers of this innovation, even before it received that name. Then there was Commerce 4.0, and then Services 4.0. But Carnival 4.0? This could be a big news in the world. The launch platform will be the Anhembi Sambadrome, and people can be sure of one thing: from now on, Carnival events will no longer be like those of the past. Technology will provide a good sa...

To continue reading this article, please log in or choose a purchase option.

Login

Option 1: Become a Premium Member.

One-year subscription, unlimited access to Premium Content: $189

Gain access to all of our premium content and receive 10% off RFID Reports and RFID Events!

Become A Premium Member

UPGRADE NOW, AND YOU'LL GET IMMEDIATE ACCESS TO:

  • Case Studies
    Our in-dept case-study articles show you, step by step, how early adopters assessed the business case for an application, piloted it and rolled out the technology.
    Free Sample: How Cognizant Cut Costs by Deploying RFID to Track IT Assets
  • Best Practices
    The best way to avoid pitfalls is to know what best practices early adopters have already established. Our best practices have helped hundreds of companies do just that.
  • How-To Articles
    Don’t waste time trying to figure out how to RFID-enable a forklift, or deciding whether to use fixed or mobile readers. Our how-to articles provide practical advice and reliable answers to many implementation questions.
  • Features
    These informative articles focus on adoption issues, standards and other important trends in the RFID industry.
    Free Sample: Europe Is Rolling Out RFID
  • Magazine Articles
    All RFID Journal Premium Subscribers receive our bimonthly RFID Journal print magazine at no extra cost, and also have access to the complete online archive of magazine articles from past years.

Become a member today!

Subscribe Now!