COVER STORY
RFID: The Key to Knowledge
Early adopters are learning that visibility—one of the main reasons companies adopt RFID—leads to the creation of actionable business information that can boost the bottom line.
PRODUCT DEVELOPMENTS
A Guide to Wireless Energy-Management Systems
ZigBee-based solutions are affordable and easy to install, and can help businesses cut their energy bills.
VERTICAL FOCUS
RFID in the Forest
Tagging trees could help preserve the world's forests while increasing timber yields and profits.

Departments

EDITOR'S NOTE
Knowing the Unknown
RFID will provide the information you know you need. But the technology's bigger value may come in delivering data you don't yet even realize you require.
PERSPECTIVE
Focus Shifts to Item-Level Tracking
Some clear trends in RFID deployment emerged in 2010—one of the biggest was the shift toward tracking individual items.
PERSPECTIVE
Top Trends in 2010
Given the plethora of new RFID deployments and maturing technologies, we decided to do some trendspotting for 2010.
OUT IN FRONT
RF Sensors Could Optimize Crop Irrigation
University of Nebraska-Lincoln researchers are creating wireless sensor networks that operate underground, providing precise information on soil conditions.

Columns

ASHTON'S VIEW
RFID's Next Decade
Expect to see more skepticism, innovation, controversy, successes and miracles.
OVERCOMING OBSTACLES
The Value of Partnerships
Hiring a systems integrator that is invested in your company's goals will help ensure the success of your RFID deployment.
INSIDE THE LABS
RFID's Untapped Potential
Analyzing aggregated data can improve our understanding of processes.