Innovation EDITOR'S NOTE

Viewing Articles: 81-90 of 150

Understanding RFID's Role in an Enterprise

Achieving total business visibility will require a suite of technologies, but RFID will do the lion's share of the work.

Don't Forget the People Factor

Several presenters at RFID Journal LIVE! Europe 2009 made it clear that if you don't train people to use a new RFID system, you won't achieve the full benefits the technology was designed to deliver.

Large Technology Companies Need to Balance Short- and Long-Term Imperatives

Cutting RFID marketing budgets now might boost the bottom line in a difficult economy, but it could also derail future business opportunities.

RFID Is Not a Dirty Word

Salespeople who avoid talking about RFID are hurting themselves now—and the industry in the long term.

Following Europe's Lead

When it comes to adopting RFID, European companies are clearly out in front—and businesses elsewhere in the world would do well to take note.

Selling RFID Short

Many vendors spend too much time touting the advantages of their technology over another, and not enough time promoting the benefits of RFID.

What You Don't Know Can Hurt You

One reason more companies aren't adopting RFID as quickly as possible is that they have no idea just how inefficient they really are.

RFID Can Build Customer Loyalty

The technology can be used to populate a customized Web page with data, enabling customers to see their interactions with an entertainment establishment, fitness company or retailer.

RFID in the Middle East

The region is beginning to embrace RFID as a means of improving efficiencies in many industries—but more education is needed.

Wireless Sensors Monitor Mobile Machines

Wireless sensors can help companies monitor mobile equipment and environments too large to be outfitted with wired sensors.
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RFID EVENTS

RFID in Health Care
Sept. 6, 2012
Boston, Mass.

RFID Journal LIVE! Europe—Scandinavia
Oct. 24-25, 2012
Oslo, Norway

RFID Journal LIVE! Europe—UK
Oct. 30, 2012
London, England

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