Innovation EDITOR'S NOTE
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The re-launched RFID Connect Web site allows companies to search for products and solution providers that can help them solve real business issues.
2012 is unlikely to be a year of great economic growth, but more companies are expected to deploy RFID as architecture that delivers benefits across an enterprise.
The VICS Item Level RFID Initiative's recent meeting and dinner revealed that great progress is being made toward the technology's adoption in retail apparel.
2011 saw some economic ups and downs, but many companies turned to RFID to track the locations of their products and assets—and to monitor their conditions.
Could an RFID company build a solution that is easy to deploy, works well and doesn't involve a lot of hassle? If so, it could dramatically boost the technology's adoption.
Just as Xerox could have owned the personal-computing sector, several major IT companies are missing the opportunity to make billions of dollars from radio frequency identification.
Companies that have deployed the technology are convincing other firms of its many benefits.
Apple and Macy's are adapting to changing conditions created by online retailers and more demanding customers, but RFID will be needed for retailers to truly compete.
Solution providers need to help end users develop trust in the technology.
Apple's success has been in making products that are easy to use.