Frequently Asked Questions

What is RFID Journal's position on RFID and privacy?

Our editorial position is that consumers should be notified when products contain RFID tags and when RFID readers are being used to read tags, such as in a retail store. We believe consumers should have the choice to buy goods without RFID tags or with tags that have been killed, and consumers should be notified about what data is being collected on them and how it should be used. We think this is not only the right thing to do; it is also good business. We believe the key to protecting consumer privacy is education. If consumers understand what RFID is, how it can and can't be used, the benefits it provides and how it could be abused, they will make intelligent choices about what they are willing to accept, and companies will respond to their concerns or risk losing customers.

PREMIUM CONTENT
TOOLS & RESOURCES
RFID Journal's Fashion Retail ROI Calculator

sending it your way

Sign up for one of our E-Newsletters.

Enter Your Email Address:

take the poll

Are you concerned about your present or potential RFID technology provider going bankrupt?

RFID EVENTS

RFID Journal LIVE! 2012
Apr. 3-5, 2012
Orlando, Fla.

RFID Journal LIVE! Europe—Scandinavia
Oct. 24-25, 2012
Oslo, Norway

RFID BUYER’S GUIDE

Looking for RFID Products and Services?
Search the RFID Buyer’s guide to resources.

Ask the Experts

Simply enter a question for our experts.