There are many exciting projects taking place in the region, and they could impact the global adoption of radio frequency identification.
Consumers are abandoning retailers that fail to stock the items they want to buy, and are less loyal to specific brands.
At RFID Journal LIVE! Europe 2011, I had the opportunity to conduct video interviews with three interesting companies.
Apparel retailers are deploying RFID for inventory accuracy, product location and loss prevention.
An article published in The New York Times says the days of cheap clothing items from China are over—which means apparel manufacturers and retailers should consider deploying RFID to stem rising prices by reducing supply chain inefficiencies.
Globally, losses from shoplifting, employee theft, vendor fraud and administrative error rose by more than 6 percent over last year's rate.
While visiting Brazil to officially launch our Portuguese-language Web site, I had a chance to sit down with Roberto Matsubayashi, GS1 Brasil's innovation technology and strategic alliances manager, and discuss the market for RFID systems based on the Electronic Product Code standard.
The Web site suggests that the technology's ability to reduce internal theft will likely be short-lived. Here's why that's wrong.
At a cocktail reception held in Sao Paulo on Sept. 28, RFID Journal, Hewlett-Packard Brasil and the RFID Center of Excellence welcomed leading end users and RFID technology providers.
Analyst Leslie Hand says RFID will "help brick-and-mortar retailers compete in the face of major industry transformation," and that retailers should expect their competitors to begin using the technology soon.
The facility, run by GS1 Norway, has hosted more than 1,200 visitors during its first year.
The company's EpicMix service is using RFID technology to enhance the skiing experience in new and exciting ways.
The Impact of Virtual, Remote and Real Logistics Labs event will provide a venue for researchers from academia and industry who are interested in future-oriented logistics labs, as a nucleus for innovation.
The search-engine giant has an opportunity to dominate mobile payments and other Near-Field Communication applications.
Senior VP Mike Terzich tells RFID Journal that RFID is an important part of the company's portfolio of solutions.