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Cybra Survey Finds 2.5 Times More RFID Users Than in 2008

The RFID software provider discovered that 54 percent of respondents are currently utilizing the technology, with 81 percent expecting to recoup their investment within three years.
By Claire Swedberg
Jul 27, 2012Cybra, a bar-code and RFID software provider, has announced the results of a survey illustrating that the use of radio frequency identification has increased significantly during the past four years. Specifically, the number of responding companies that indicated they were using the technology rose by 157 percent since a similar survey carried out in 2008. The study was conducted with 153 businesses, about half of which were Cybra customers.

All companies surveyed were located within the United States, varying in revenue size, as well as in industry, says Sheldon Reich, Cybra's VP of solutions—though a large percentage of respondents were retail-based, since the majority of Cybra's customers are in the apparel or other retail space. The RFID growth reported by respondents, he notes, indicates that item-level tagging for the retail sector is on the rise, largely the result of mandates. However, he adds, much of that growth is also taking place within companies operating a closed-loop supply chain, selling the products they make within their own stores.

Cybra's Sheldon Reich
The survey found that 70 percent of responding companies either use or plan to use RFID, with 54 percent currently utilizing the technology. Nineteen percent of respondents reported having no plans to implement RFID.

Of those taking the survey, 81 percent indicated that they expected to recoup their investment in RFID within three years, while 56 percent anticipated a return on investment (ROI) within two years.

Approximately a quarter of those who responded described themselves as operating in the manufacturing sector. Eleven percent were retailers, while 11 percent were in apparel and nearly 10 percent were in the wholesale market.

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