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Forrester Research: BI Providers Watch RFID From Sidelines

New research from Cambridge, Massachusetts-based Forrester Research reveals a surprising finding: business intelligence software providers are waiting on the sidelines of the RFID space.
Mar 23, 2005This article was originally published by RFID Update.

March 23, 2005—New research from Cambridge, Massachusetts-based Forrester Research reveals a surprising finding: business intelligence (BI) software providers are waiting on the sidelines of the RFID game. Much of the early focus in RFID was on obtaining and managing the new data, but now that that layer has a number of competitive players and offerings, there is increasing demand for that same data to be analyzed. This is historically the province of the very BI companies from whom Forrester doesn't expect to see near-term participation.

It is hard to agree with the Forrester findings. In our own talks with BI companies, it is clear that there are substantial executive-level resources focused on RFID. And no wonder. The demand is already there, and of all the layers in the RFID ecosystem, data analytics is the sweet spot. RFID provides vast amounts of new data about the supply chain, and the goal is to use that information wisely in order to achieve new efficiencies. Rest assured, when the time is right and the budgets are prepared, BI will leap from the sidelines in a hurry.

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