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Study: RFID Not Well-Known By Consumers

Jun 24, 2004This article was originally published by RFID Update.

June 24, 2004—At last week's Federal Trade Commission RFID Forum, Capgemini Group reported surprising findings of a recent survey: of the 1,000 consumers questioned, a mere 23% knew what RFID is.

Read the article at InformationWeek
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