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Can Anyone in the Obama Administration Spell 'RFID'?The president called for Congress to authorize $1 billion for ill-defined support for manufacturing, while ignoring the RFID revolution in its backyard.
These efforts would create savings for the government, as well as business for private RFID companies. That revenue would allow RFID technology providers to invest in enhancing their products, making them better able to deliver real benefits to both U.S. and foreign companies.
If the U.S. government really wants to encourage manufacturing innovation, it could commit $500 million over five years to support private sector or joint public-private sector initiatives to expand the use of RFID in manufacturing and other industries. The government could also fund investments in factories of the future that would employ RFID to streamline processes and reduce costs. The DOD has been tracking shipments through its supply chain. The Obama administration could fund an initiative to put RFID readers at all the nation's border crossings, ports and airports, so private companies could use the technology, if they so choose, to gain visibility into containers' arrivals and departures. That visibility would benefit businesses enormously—and, when combined with factories of the future, it could spur private-sector investment in improving manufacturing efficiencies and supply-chain visibility. I realize these initiatives are not as sexy as "manufacturing institutes" that will somehow magically sprout high-tech businesses with a lot of jobs. But my ideas would save taxpayers money, help nurture the nascent RFID industry, and help companies learn how to use the technology to become more efficient. These are definable and achievable goals, if only someone within the Obama administration could learn to spell "RFID." Mark Roberti is the founder and editor of RFID Journal. If you would like to comment on this article, click on the link below. To read more of Mark's opinions, visit the RFID Journal Blog, the Editor's Note archive or RFID Connect.
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