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DropTag Knows When a Package Has Been Handled With Care

The wireless sensor tag, developed by Cambridge Consultants, could be placed in a parcel prior to shipment and interrogated via a smartphone to learn if the contents suffered any impacts.
By Claire Swedberg
The DropTag consists of an accelerometer, a cell battery, a BLE chip and an antenna in a plastic housing, about the size of a silver dollar. The tag could come with an adhesive back to attach to the exterior of the cardboard box used to ship an item or to an asset or product packed inside the box. When the tag is interrogated by a Bluetooth-enabled phone, the tag transmits its own ID number along with any sensor data indicating a fall incident, as well as the time in which that incident occurred.

First, a package's intended recipient would need to download the DropTag app onto an iPhone or BLE-enabled (Bluetooth Smart Ready) Android phone. Then when the parcel arrives, that person could simply open the app in the phone to interrogate the tag. The app would display a message indicating the parcel's shipping history, such as "during transport your parcel was dropped." The individual could then open the box to check for damage before signing for it.


The DropTag, attached to a shipping box, contains an accelerometer that can detect if a package has been dropped.
The data could also benefit the carrier, Lawrie-Fussey says, if the carrier opted to collect impact data while the parcels were being transported to delivery addresses. A smartphone could either be installed inside the truck's cab or cargo area, periodically reading sensor data transmitted by the tags loaded inside. The read range for the DropTag is about 50 meters, and it can read through walls such as the side of a truck, Lawrie-Fussey says. If the status of a parcel changes—for example a driver turns a corner, passes over a pothole, or drops a box while unloading—the tag would send an update to the phone, which in turn would forward that data to the carrier's back-end system to indicate that the package had fallen. The app could send GPS data to help management pinpoint where the incident occurred. Management could then alert the recipient of the package before it is even delivered, instructing that individual to check the parcel or informing him that the company has ordered a replacement.

Cambridge Consultants has built a prototype of the system including an app, and is now seeking potential customers such as a carrier, logistic company or retailer that would like to use the technology. Purchasers of the DropTag solution would be expected to brand the app themselves, which they could offer to their own customers, and to manage the data the way they chose. Cambridge Consultants is in conversation with some logistics companies around the world, Lawrie-Fussey says.

Lawrie-Fussey expects the tag to be priced between $2 and $3. In addition, he points out, there would be other costs associated with the adoption of the tag, such as the labor to apply. However, a tag could be used multiple times by simply removing it when a parcel was delivered, he adds, thereby reducing the cost per use.

The company is also considering marketing a version of the Bluetooth-based DropTag with a temperature sensor—instead of, or in addition to, an accelerometer—so that it could track refrigerated items such as fresh produce.

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