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Microsoft to Showcase RFID-Enabled Applications at EPC Connection 2007

How the Intel UHF RFID Transceiver R1000 is Changing the Way RFID Is Deployed
Intel's UHF RFID Transceiver R1000 chip is designed to improve the capabilities and cost-effectiveness of UHF readers. Intel will demonstrate how the R1000 can benefit end users in such areas as:
  • Performance and flexibility—The Intel R1000 enables a range of UHF RFID applications and reader form factors, based on a common Intel R1000 platform.
  • Simplicity and cost—High integration lowers design complexity, reduces reader size and cuts manufacturing costs.
  • Support for worldwide standards—The transceiver and firmware support EPCglobal Gen 2 and ISO 18000-6C specifications, as well as regional regulatory requirements and the 840-960 MHz band.
  • Facilitated deployment—The transceiver and software enable low-level diagnostics, remote management and provisioning, and integration.
  • Development toolsProtocol firmware, programming tools, radio drivers and schematics help speed up time-to-market.

Customer Case Study: An RFID Success Story
Avery Dennison, a supplier of RFID solutions, will showcase a successful deployment by one of its key customers.

"Microsoft's decision to move into the RFID market in a big way with its technology partners heralds a new stage in the evolution of RFID, where the focus is more on the software that uses data to drive value than on the ability to gather data with the hardware," says Mark Roberti, founder and editor of RFID Journal. "We're very excited that attendees at EPC Connection will be able to see several ready-to-deploy applications that can deliver a quick ROI."

EPC Connection 2007 will feature four educational tracks: Supply Chain/Inventory Management, IT/Infrastructure, Manufacturing and Distribution/Logistics. It will also offer three preconference seminars: EPC Essentials, RFID in Packaging and the sixth RFID Academic Convocation, highlighting the latest research on RFID applications.

In addition, the conference will offer new case studies and objective end-user presentations from such companies as Ahold, AmerisourceBergen, Anheuser-Busch, Boeing, Cephalon, Coca-Cola, Dean Foods, Dow Corning, Excel, Kimberly-Clark, Jungheinrich Lift Truck, Lockheed Martin, McKesson, Microsoft, Northrop Grumman, Pfizer Pharmaceuticals, Rolls-Royce, Schiff Nutrition, Shaw Industries, Technicolor, Wal-Mart and Wilson Sporting Goods.

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