THE WORLD'S RFID AUTHORITY

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An RFID Policy for the New Administration In preparation for the presidency, Barack Obama gets a little advice on what the United States needs to do about radio frequency identification.

Will Atlas Shrug? Businesses can't expect a handful of companies to do all of the work to develop industry standards for RFID.

An Update on EPC RFID Adoption Some leading adopters of EPC RFID say they wish they were further along, but are comfortable with the progress they've made to date.

The Value Is in the Data Many Sam's Club suppliers still don't understand how Electronic Product Code systems and standards enable companies to improve the way they do business.

Déjà Vu All Over Again As they did with Wal-Mart, many suppliers are assuming Sam's Club will back off its EPC tagging requirements.

RFID Is Now in Fashion More apparel, footwear and accessory companies are getting serious about deploying RFID because early adopters have proven the business benefits, and because product improvements have made the technology easier to deploy.

When Oil Is $200 a Barrel As the price of raw crude soars, companies must find ways to reduce transportation and other costs. RFID could help.

Good Strategy for a Bad Economy Former GE CEO Jack Welch says a bad economic climate is the best time to invest in new technologies.

Evangelizing RFID It's not about the technology—it's about what the technology can do.

Tracking the RFID Market RFID Journal is launching a new report to help technology providers and end-user companies better understand the state of the market for RFID products and services.