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Evangelizing RFID It's not about the technology—it's about what the technology can do.

Tracking the RFID Market RFID Journal is launching a new report to help technology providers and end-user companies better understand the state of the market for RFID products and services.

Give Your Views to the EU—Now! The European Commission is proposing requirements that could dramatically curtail the benefits of RFID technology, so end users and vendors need to submit comments before April 25.

In Recognition of Excellence The 2008 RFID Journal Award winners demonstrate what can be achieved by applying radio frequency identification to different business problems.

Two Visions of an RFID-Enabled Future There are both dark and sunny versions of what the world might look like when RFID becomes ubiquitous. So why is all the focus on the dark version?

Is There Anything New in RFID? Innovation is alive and well in the RFID industry, with new applications and deployments, and improvements in the technology.

A Better Year Ahead Demand for RFID hardware, software and services will be stronger in 2008, but don't expect the volume of products purchased to soar.

RFID Gathers Momentum in Europe Airbus, Metro and others are moving forward to deploy RFID on a large scale, while many companies across Europe are finding vast benefits in a wide variety of applications.

The Truth About RFID Adoption Wal-Mart, the U.S. Department of Defense, Boeing and Hewlett-Packard explain, in their own words, how their rollouts are proceeding.

Demonstrating the Value of EPCIS Confused about this new standard? See a live demonstration at EPC Connection 2007 that will clearly show how the EPC Information Service can improve the way companies do business.