THE WORLD'S RFID AUTHORITY

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RFID Helps Dallas Morning News Distribute Correct Fliers The newspaper employs EPC Gen 2 tags to track the delivery of carts loaded with Sunday supplements, and to make sure they go to the appropriate distribution center.

To Teach Bartenders How to Make Cocktails, Just Add RFID Some bars and restaurants are utilizing an RFID-enabled system to train bartenders how to pour the right amount of liquor, and to measure their progress.

Industry Groups Study RFID at the Supply Chain's End New ISO guidelines explore the environmental impact of RFID tags, and how to employ them to facilitate product recycling; an EPA-funded project is studying the use of RFID to aid in the recycling of consumer electronics.

Wilson Sporting Goods Looking to Score With RFID The company hopes to gain increased visibility regarding the products it ships to Wal-Mart, and to track the in-store deployment of promotional displays.

VRF Offering Dynamic Price Tags The startup has developed item-level RFID tags with electronic-paper screens for displaying changeable price information and automatic markdowns, as well as for inventory and theft control within retail settings.

Johnson & Johnson Finds Value in Multiple RFID Apps The health-care product manufacturer provides insights into some of its RFID deployments, such as tracking orthopedic components and monitoring promotional products and displays.

New RFID Technology Helps Kraft, P&G, Kimberly-Clark Go the Distance The three CPG manufacturers have been piloting Mojix's RFID system, which employs a single interrogator to read tags from up to 600 feet away.

Sam's Club, P&G Discuss Sharing RFID's Value At this week's RFID Journal LIVE! 2008 conference, more than 3,300 attendees came to learn how to put RFID to work.

Nestlé Italy Finds RFID Brings ROI for Ice Cream The company expects to see a range of benefits from using RFID tags with built-in sensors to verify ice cream is stored and transported at temperatures neither too cold nor too warm.

Exhibit Hall at RFID Journal LIVE! 2008 Is Sold Out More than 175 leading providers of RFID hardware, software and services will fill the 100,000-square-foot exhibit hall to capacity.