THE WORLD'S RFID AUTHORITY

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RFID Adoption Continues to Accelerate There are so many real-world deployments of radio frequency identification that even the mainstream press is starting to take notice.

The Obstacles to RFID Adoption Time and secrecy about success stories are among the greatest hurdles that must be overcome in the adoption of radio frequency identification.

Use RFIDconnect to Make Connections Our new online networking tool will help you meet the people you need to meet at RFID Journal LIVE! 2007.

End Users Begin to Step Up The number and the quality of entries we received for the inaugural RFID Journal Awards indicates that end users have great stories to tell.

Everything You Need to Put RFID to Work RFID Journal's fifth annual RFID Journal LIVE! will provide new insights into how companies can leverage RFID today.

Fresh Spinach, Anyone? The recent outbreak of E. coli in bags of fresh spinach in the United States highlighted the need for better traceability in the food chain—which RFID will one day be able to deliver.

It's Time to Address Privacy The industry needs to come together to educate consumers, journalists and privacy advocates—and end users—about RFID technologies.

Learn What RFID Doesn't Do At RFID Journal LIVE!, end users who have done the hard work of launching pilots will reveal what RFID can—and can't—do for your business.

Faith in the System There are still many problems to be solved before RFID technology can dramatically improve efficiency throughout the global supply chain. But our democratic capitalist system means they will be resolved quickly.

Outside the Box Even as the mainstream business media begins to grasp the importance of RFID in the supply chain, the technology is rapidly expanding into new areas.