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Will Atlas Shrug? Businesses can't expect a handful of companies to do all of the work to develop industry standards for RFID.

Protecting the Food Supply Greater regulation might be required to protect the food supply, and if the government takes the initiative to encourage the use of RFID technology, it would ease the pain of compliance.

Tracking the RFID Market RFID Journal is launching a new report to help technology providers and end-user companies better understand the state of the market for RFID products and services.

Give Your Views to the EU—Now! The European Commission is proposing requirements that could dramatically curtail the benefits of RFID technology, so end users and vendors need to submit comments before April 25.

What's In Your Supply Chain? Recent reports suggest companies could face significant lawsuits because of an inability to know what their suppliers are doing.

End Users Want to See RFID Solutions We asked registered attendees of RFID Journal LIVE! 2008 what would most likely get them to visit one vendor's booth over another's. Their responses indicate they are looking for RFID technology they can deploy—now.

Providing a Road Map for Sam's Suppliers The companies required to tag pallets and cases for Sam's Club can benefit from all the learnings of the past five years, but it's up to the RFID industry to provide guidance.

A Better Year Ahead Demand for RFID hardware, software and services will be stronger in 2008, but don't expect the volume of products purchased to soar.

Government Does Have a Role in RFID To help small and midsize companies stay competitive, the Ontario Provincial Government is taking the initiative to support RFID education.

RFID Is Not All or Nothing Companies in almost every industry are using specific RFID applications to achieve real business benefits today.