THE WORLD'S RFID AUTHORITY

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Trend Lines, Part II Achieving a global standard for RFID will take time, and there will be bumps in the road, but it will happen.

Trend Lines, Part I CEOs concerned about the high-cost of deploying RFID technology need to keep an eye on the bottom line, but they also need to prepare their companies for the future.

Education Is Key There's a dangerous knowledge gap between early adopters, such as Wal-Mart and the U.S. Department of Defense, and just about everyone else.

The Tipping Point The U.S. military's decision to require suppliers to use RFID tags will have an even bigger impact than Wal-Mart's RFID mandate.

Chief Evasion Officers If the CEO isn't backing RFID projects, then the board of directors shouldn't back the CEO.

RFID's Momentous Week Last week marked a turning point for RFID, but it's worth taking stock of where the technology stands today and where it needs to go.

A Little Bit of Passion Is it possible to get excited about a supply chain technology?

The Perception Question It doesn't matter how you plan to use RFID tags; what matters is how people think you may use them.

Heaven or Hell? RFID may put millions of people out of work, or it may boost productivity and bolster our economic prosperity.

Make the Leap — Now There are plenty of areas where RFID can provide a return on investment today.