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ARTICLE ARCHIVE
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| Brouha Uses RFID to Measure Loyalty | 11/07/2011 |
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The New York company's system enables users to receive loyalty points for the number of visits they make to shops as they pass over an RFID reader at the entrance, while rewards are sent to their mobile phones. |
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| ShelfX Unveils Store Shelves for Automating Purchases | 11/02/2011 |
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The system, slated for supermarket pilots, will weigh products, determine what has been removed, and automatically charge a customer based on that person's RFID-enabled loyalty card or wristband. |
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| Digital In-Store Ad Network Works With RFID | 10/05/2010 |
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Three California businesses will test the Novitaz Digital Ad Network, using battery-powered 433 MHz RFID loyalty cards to identify customers and provide promotional text messages offering discounts. |
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| Qantas Launches Its Next Generation Check-in System | 07/27/2010 |
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Beginning with Perth Airport, Qantas' frequent flyers will be provided with new RFID-enabled loyalty cards that will serve as a permanent boarding passes. |
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| Cityzi Seeks to Spur Adoption of NFC RFID Technology | 06/04/2010 |
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In the French city of Nice, residents have begun using NFC-enabled cards or mobile phones to function as tickets on the city's buses and trains, as well as earn loyalty points for shopping at participating merchants. |
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| Retailer Tape à l'Oeil Finds Success With Contactless Loyalty Cards | 12/14/2009 |
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The system enables French consumers to receive and redeem discounts on purchases via NFC RFID stickers that can be attached to cell phones. |
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| RFID News Roundup | 11/19/2009 |
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IBM adds analytic app for container tracking to InfoSphere Traceability Server; Inside Contactless works on new NFC application development platform, provides tags for Taggo universal loyalty cards; ABI Research sees bright spots in RFID market; G&D rolls out cell phone sticker for contactless payments; U.S. Marine Corps taps SRA for RFID implementation; Atlantic City's Trump Plaza Hotel and Casino wins big with RFID; IPS ships new thin-film, single cell battery. |
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| Dairy Queen Pilots RFID-Based Mobile Marketing Platform | 06/08/2009 |
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Dairy Queen is testing a new customer loyalty and discount system that uses an RFID tag to authenticate customers that have received coupons via text message on their mobile phones. |
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| Grocer Uses RFID to Increase Customer Loyalty | 03/31/2009 |
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TOP Food & Drug, a grocery chain in Washington state with 18 locations, has implemented an innovative RFID-based payment and identification program that it believes will increase customer loyalty to its stores. |
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| Washington RFID Bill Expected to Become Law Today | 03/25/2008 |
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A new law in the State of Washington makes it a felony to skim personal information encoded in RFID tags. The law applies to Washington's new RFID-enabled Enhanced Driver Licenses, federal PASS Cards used in the state, and also to access control cards, loyalty cards, and any other RFID card or document that holds personal information. |
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