Toppan to Produce $20 RFID Reader
The $10 billion Japanese printing, electronics and industrial products manufacturer, is working with two other Japanese firms to mass-produce readers that will cost less than $20, as well as RFID tags and labels that will cost about 50 cents each. Toppan says the products will be on the market by June.
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Opposition to RFID Tracking Grows
News that Gillette will purchase 500 million tags and that Michelin will put transponders in its tires has raised concerns among consumers that the technology will be used to invade their privacy.
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Bank Extends RFID Payment Pilot
Bank of America will continue to test its QuickWave RFID payment card for another three months. The pilot in Charlotte, NC, involves 10,000 bank employees and some 15 fast-food restaurants, convenience stores and bookstores.
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Auto-ID Center Opens Lab in Japan
The Auto-ID Center this week opened a research lab at Keio University in Japan. The lab is the center's fourth around the world. It will be headed by renowned Japanese computer scientist Jun Murai.
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Startup Courts Avery Dennison
NanoPierce Technologies, a startup that has developed a patented method of connecting antennas to microchips, says it has signed an agreement with Avery Dennison Corp. "to explore the application of WaferPierce and [NanoPierce Connection System] in the production of reliable, low-cost RFID labels."
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FEATURE: Is This the Future of Retailing?
This month, Gillette begins testing smart shelves in Wal-Mart and Tesco stores. The shelves use Senseware technology from startup OATSystems to update inventory and alert staff when a product is about to go out of stock, or when it appears someone might be stealing items. If the technology works, it could change stores forever.
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OPINION: Fear of Big Brother
Recent history tells us that consumers' concerns about companies using technology to invade their privacy are not totally unwarranted. Now is the time for the industry to start addressing those fears.
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