EXPERT VIEWS

Reaping Returns on RFID Investments
Before applying the technology to comply with your customers' supply chain requirements, first analyze your company's own business processes.
By Jason Acidre

In The Name of RFID
Selling a radio frequency identification solution establishes clarity and confidence.
By Kevin Ashton

Passive, Yet Worldly, Tags
EPC Gen 2 on-metal tags feature consistent read rates across regions, so they can track assets globally.
By Stan Drobac

How to Implement RFID Successfully
Select radio frequency identification as a solution only when its capabilities provide an immediate or projected benefit to a process that makes it more effective than choosing another technology.
By Bill Poulsen

Checking Items in a Group
By using a group ID as well as an individual tag ID, we could verify a shipment of goods, reduce shrinkage and validate receiving without perfect read rates.
By Jin Mitsugi and Yuki Sato

RFID Middleware: To Embed or Not to Embed
Although deploying RFID readers with embedded middleware may seem like an affordable simple-to-implement choice, server-based RFID middleware may be the better option.
By Mayank Shridhar

Every DVD Tells a Story
It's possible to track 2,000 discs on a pallet if you pay attention to the way they're RFID-tagged, packed and stacked.
By Peter Cole and Zhonghao Hu

Sidestepping Capital Costs
New solutions make RFID technology more manageable—and affordable—for apparel retailers.
By Jim Caudill

RFID-ROI-SME Project Promises Big Help for Small Business
Eight pilot deployments are designed to show how RFID can become a productivity tool during a time of financial recession, especially for companies that operate under constrained budgets.
By Sebastiano Toffaletti and John Soldatos

Innovation Is Stupid
Amazon, eBay and Google were all dumb ideas.
By Kevin Ashton