EDITOR'S NOTE

The Top 10 Stories of 2009
It was a tough year for every industry, so it's no surprise there was both good and bad news for the RFID sector.

Five Reasons for Optimism
2009 might have been the worst year ever for many companies, but there are reasons to believe next year will be better.

The Future of RFID
Based on the ways in which some businesses are currently using radio frequency identification, we created an image of what the world will look like when the technology becomes ubiquitous, so that companies can plan to seize opportunities as they emerge.

Helping RFID Vendors Connect With RFID Buyers
RFID Journal's goal is to do even more to help vendors engage companies interested in deploying RFID solutions.

Helping Companies Select the Right RFID Technology
RFID Journal's goal for 2010 is to do even more to help potential users of the technology to identify the systems that best meet their needs, and to choose the right hardware, software and service providers.

Explaining the Value of the Visibility RFID Creates
If vendors don't talk about the many benefits RFID can deliver, end users will always be short-changed.

Put RFID in Your Product, Not on It
Embedding a transponder in products—particularly consumer electronics—delivers more value with no business process change, and the incremental cost is almost insignificant.

Understanding RFID's Role in an Enterprise
Achieving total business visibility will require a suite of technologies, but RFID will do the lion's share of the work.

Do You Really Need to Justify Your RFID Investment?
Maybe not—if you think of the technology as infrastructure that can deliver many benefits, then calculating the ROI on any one application becomes less critical.

Don't Forget the People Factor
Several presenters at RFID Journal LIVE! Europe 2009 made it clear that if you don't train people to use a new RFID system, you won't achieve the full benefits the technology was designed to deliver.